Market-driven management: using the new marketing concept to create a customer-oriented company (Record no. 3813)
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000 -LEADER | |
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fixed length control field | 00549nam a2200169Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220316s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 0471595764 |
040 ## - CATALOGING SOURCE | |
Transcribing agency | Asian Technical Vocational Education Resource Center |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF 5415.13 .W43 1994 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Webster Frederick E., Jr. |
245 #0 - TITLE STATEMENT | |
Title | Market-driven management: using the new marketing concept to create a customer-oriented company |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York, N.Y. |
Name of publisher, distributor, etc. | John Wiley & Sons, Inc. |
Date of publication, distribution, etc. | c1994 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiv, 319 p. ; 25 cm. |
Dimensions | 25 cm |
500 ## - GENERAL NOTE | |
General note | Includes index. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing -- Management |
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